Media Monitoring 2

3.2 Promotion
In radio part one which picks up the life pieces of HK people, some Chinese traditional music elements are inserted as background music.

The first two inserts of four are both Deng Lijun’s song. One is at 2’20”, right after the demonstration of story, mixed with noises of hawking one’s wares in the streets and lanes at night. After which reporter talks about his first impression of HK today since handover and what has changed, what hasn’t. The other is at 6’30”, which is right before talking on economy field and an interview with a tycoon from mainland living in HK.

The third and fourth are traditional Chinese operas. As the third one beginning at 9’50” lasts for one minute fifteen seconds, reporter is summing up answers to his question gained by interviews. And when the fourth begins at 21’30” which continues till the end, reporter starts to make conclusion of radio part one.

As is known, traditional Chinese operas stand for China’s splendid national culture, represent China on some occasion, here, the mainland, motherland. Singer Deng Lijun is one of the symbols of contemporary HK’s culture. Quoting these local culture elements as inserts, reporter is quite familiar with HK and China. Thus it makes the radio much more interesting, lively, and vivid.

3.3 Reporter
The maker is BBC's Jonathan Dimbleby, a well-known BBC journalist. He came to HK in 1992 with Christopher Patten who was living after five years as governor of HK, HK’s last British governor. He wrote a book The Last Governor after going back to Britain 1997.

Jonathan Dimbleby experienced the last time of colonial domination in HK. He is Christopher Patten’s trusted follower. As a result, he understands HK, knows about HK more than other correspondents.